WhatsApp Business API for Clinics and Hospitals

The reminder is the cheapest treatment you have

Send a reminder the evening before: doctor's name, date, time, clinic address and a reply option — "reply 1 to confirm, 2 to reschedule". Most patients answer within the hour.

Those who reschedule free up a slot you can fill. Those who confirm show up. Reception sees every answer in the team inbox and does not have to call anyone.

A second reminder two hours before helps for procedures and specialist visits, where one missed slot costs the most.

What reception answers fifty times a day

Timings. Which doctor sits on which day. Consultation fee. Is parking available. Do you accept insurance. How to reach.

The auto-reply bot on Growth answers these from the lines you give it, day and night. On Pro, a chat flow can ask which department and which day and pass a booking request to reception with the details filled in.

"Talk to reception" always moves the chat to a person. In a clinic, the bot's job is to clear the easy questions, never to stand between a patient and a human.

Report ready, follow-up due, health camps

• Report ready — "Your report is ready. Collect it from the lab counter or view it on the patient portal."
• Follow-up due — a reminder when the doctor asked the patient to come back in a month.
• Vaccination due — for children's clinics, sent on the right date.
• Health camps and new services — to patients who opted in to updates, not to everyone.

If your hospital software can call an API, Pro sends these by itself. If not, reception sends the right template to the day's list from the inbox.

A reminder that gets a reply

Short, clear and with a way to answer. For example:

"Hello Mrs Sharma, this is a reminder of your appointment with Dr Mehta tomorrow, 19 Sept, at 11:30 am at City Care Clinic, MG Road. Reply 1 to confirm or 2 to reschedule."

Keep the same shape for every doctor, so patients learn it. Use the clinic's name at the end, not a staff member's.

Collect consent at registration with one line on the form, and note it in the patient list you import. Tag each patient with the doctor or department. Then tomorrow's reminders for Dr Mehta go only to Dr Mehta's patients.

Watch the replies for a month. Most clinics find a clear group of patients who always confirm and a small group who often reschedule. Call the second group yourself — a person on the phone works better for them than any message.

Privacy comes first

Keep medical details out of WhatsApp templates. Say the report is ready, not what it says. Say the appointment is tomorrow, not what it is for. Send results through your portal or at the counter.

Ask patients at registration if they want WhatsApp updates, and note it. A patient who agreed will read your messages; one who did not may block the number.

What the platform does not include

It is not a hospital management system — it does not keep patient records, bills or appointment calendars. It does not make video consultations; click-to-call only opens the phone dialer. It does not take payments inside WhatsApp, and the bot is rule-based rather than AI. Messages go on WhatsApp only.

It does one job well: the right message to the right patient, and a shared inbox for the replies.

Plans for a clinic or a hospital

A single doctor's clinic sending reminders from the inbox is fine on Starter at ₹790 a month. A multi-doctor clinic that wants the after-hours bot uses Growth at ₹990. A hospital connecting its software uses Pro at ₹1,290. No setup fee. See the plans page.

Read how API integration works if your software should send reminders, or see the chatbot page.