WhatsApp Business API in Surat

One number, five hundred retailers

Ring Road and Millennium Market traders sell to retailers across India. The relationship is personal, the volume is not.

Sending the same design set to three hundred contacts from a phone takes a morning and reaches only those who saved your number. On the API it is one campaign, from your verified business name, with a report showing who opened it.

The rate is still agreed on a call. What changes is that the call now happens with the retailer who actually looked at the designs.

The design catalogue, sent properly

Keep your design photos and videos in the media library so the same clean file goes to everyone. On Pro, files up to 200 MB cover a full catalogue video.

Name every design with a code and put that code in the file name and the message. A retailer replying "send rate for 2214" saves a round of confusion.

Use lists by region — Maharashtra, Rajasthan, the South, the North East — so a design that only sells in one belt goes to that belt.

Diamonds and the Varachha side of the city

For diamond and jewellery units, WhatsApp is where parcels, certificates and price lists travel. The rules of the trade do not change, but the number should belong to the firm.

A shared inbox means a buyer's message is seen by the firm, not only by the broker who gave out his personal card. Chats can be assigned, and nothing important is lost when somebody is travelling.

Keep certificate numbers and stone details in writing in the chat. In a business built on trust, a written record helps both sides.

Sachin, Pandesara and the dispatch message

Processing units and factories in Sachin, Pandesara and Katargam send dispatch details every day: lot number, quantity, transport name, LR number.

On Pro, the billing software sends that as a template the moment the invoice is made. Without it, one person sends the day's list from the inbox in a few minutes.

Payment reminders work the same way. A polite template with the invoice number and amount collects more than a phone call nobody answers.

Season, samples and the retailer who went quiet

The textile year has a rhythm: new designs before the festive months, sample sets to new retailers, and a long tail of buyers who ordered once and stopped.

Keep those three groups in separate lists. New designs go to active buyers. Sample offers go to retailers who enquired but never ordered. The quiet list gets one message a season — the best-selling design and a plain question: "Should I send you this month's set?"

Track which list replies. In a trade where every trader sends photos, the one who sends the right photos to the right retailer keeps the account.

Before Diwali, prepare and submit the season's templates early, so approval is done before the market gets busy.

Gujarati or Hindi, whichever the buyer reads

Surat sells to the whole country. Keep your rate list and dispatch templates in Gujarati and Hindi, and tag each contact with the language they use.

A retailer in Kanpur and a dealer in Rajkot should get the same information in the language they think in. Each version is approved separately by Meta, so prepare both before the season.

Limits, and which plan to take

The platform does not put a catalogue or a cart inside WhatsApp, and it does not take payment in the chat. Messages go only to retailers who opted in, and Meta's tiers apply, so no provider can promise unlimited sending. The bot answers fixed questions, not rates.

Plans are ₹790, ₹990 and ₹1,290 a month with no setup fee. Traders sending catalogues usually take Growth for lists; units connecting billing software take Pro. See the plans page, or read how broadcasts reach retailers who never saved your number. We also build online stores — see ecommerce website development in Surat.