WhatsApp Business API for Furniture Stores and Makers

Real photos and sizes, sent in seconds

Furniture is bought with a measuring tape in one hand. The buyer wants the length, width and height, and a photo that is not a catalogue picture.

Keep a media library of every piece: three real photos, one with a person or a door for scale, and a short video. Any salesman sends the same set in two taps, instead of searching a phone gallery.

Put the size and the price in the message text too. A buyer forwarding the photo to a spouse should not need to ask again.

The quote that goes quiet

A sofa or a dining set is a family decision. The buyer asks for a quote, then disappears for two weeks.

That is normal, and it is where most furniture sales are lost. Keep each quote in the shared inbox with the customer's name. After a week, send one short follow-up template: "The sofa you asked about is still available — shall we keep one aside?"

For custom pieces, the chat becomes the record: fabric chosen, size agreed, advance paid. Nobody argues on delivery day about what was promised.

Delivery day without surprises

Big items fail at the door: the lift is too small, nobody is home, the building needs a gate pass. Each failed delivery costs a truck trip.

Send a confirmation two days before: date, time window, and a question — "Does the item fit through your lift and door? Is there parking for a tempo?" Then send a message the morning of delivery with the driver's name.

For cash on delivery on large orders, ask for an advance on UPI in the same chat. A buyer who has paid part is a buyer who will be home.

Showroom visitors and after-sales

Many furniture buyers visit the showroom first. Ask them at the counter if they want updates on new designs and offers, and add them to a list.

After delivery, one message asking for a photo of the piece in their home does two things: it gives you a real photo to use (with permission), and it tells you early if something needs fixing.

Warranty and repair requests then come into the same inbox, not to whoever sold the piece.

What the platform does not do

It does not make video calls — click-to-call opens the phone dialer for a normal call. There is no catalogue or cart inside WhatsApp and no payment in the chat; you send a payment link. It does not plan delivery routes or book transport.

The bot is rule-based: it can answer showroom timings, address and delivery areas, not "will this fit my room". That question always goes to a person.

Which plan a furniture business needs

A single showroom fits Starter at ₹790 a month. Growth at ₹990 adds lists for showroom visitors, custom-order clients and dealers, plus the after-hours bot. A manufacturer with many products benefits from Pro at ₹1,290 for the 200 MB media library and API access. No setup fee; see the plans page.

Send us photos and sizes of your top 20 pieces and your delivery wording to begin. For an online store that sells furniture directly, see ecommerce website for furniture.