Assam products the country loves
Assam tea is drunk in homes all over India, and Muga silk carries a GI tag. Yet most buyers outside the Northeast never get to buy straight from Assam.
A website from Dispur changes that. Buyers see where the tea was grown and who wove the silk, and they order directly from you.
What sells well online
- Assam tea — CTC, orthodox and green, in small fresh packs.
- Muga and Eri silk — mekhela chadors, stoles and shawls.
- Gamosas — for gifts, Bihu and ceremonies.
- Pickles and local foods — bamboo shoot, king chilli and fish pickles.
- Bamboo and cane crafts for city homes.
What the store does not do — no monthly tea subscription
Tea drinkers buy again every month, so sellers often ask whether customers can subscribe once and get tea automatically.
The store does not run subscriptions or repeating orders. Each order is placed and paid for on its own.
Offer a bigger "three-month pack" as a separate product, and send regular buyers a WhatsApp reminder when their tea may be running low — only to those who agreed.
Fresh tea, honestly labelled
Tell buyers the type, the garden or area, and the packing date. Smaller packs stay fresher. Print your FSSAI number. Tea lovers notice the difference and come back.
Silk that shows its shine
Muga's natural golden shine is hard to capture on a phone. Shoot in soft daylight, show the weave up close and one photo draped. Say clearly whether it is pure Muga, Eri, Pat or a blend.
Bihu and the festive season
Kati Bihu in October, then Durga Puja, Diwali and Magh Bihu in January bring the most orders. Put festive gamosas, silk and tea gift boxes online early, with a coupon for early buyers.
Assamese families everywhere
Many Assamese families live in Delhi, Bengaluru, Pune and abroad. They miss home tea, pickles and silk. A store that ships across India reaches them, and they recommend it to friends.
Delivery from the Northeast
Couriers from Guwahati can take a little longer to reach the south and west. Say the expected delivery time clearly. On Pro and Elite, Shiprocket books pickups and the buyer gets tracking on WhatsApp.
Payments
Buyers pay through Razorpay by UPI, card or net banking. Keep cash on delivery for local orders; for costly silk going far, partial COD on Pro and Elite takes an advance. A GST bill is created for every order.
Weavers and self-help groups
Much of Assam's silk comes from women weavers in villages like Sualkuchi. A group can run one store, name each weaver on her products and handle payments as it does today.
Gift boxes
An "Assam box" with tea, a gamosa and a jar of pickle makes a lovely gift for Diwali or New Year. List it as one product with its own price. On Pro and Elite, suggest tea next to a gamosa.
Search terms to use
People search "Assam tea online", "Muga silk mekhela chador" and "gamosa buy online". Put the product and the word Assam in each title. Clean links and an automatic sitemap help each page show up.
Government offices and staff
Dispur holds the Assam Secretariat and many state offices. Staff living in Ganeshguri, Beltola and Last Gate order groceries, books and gifts on their phones. Local shops can deliver to them the same evening, with a fixed charge and free delivery above a set bill.
Packing tea and silk safely
Tea needs an airtight pouch inside a box so it does not pick up smells on the way. Silk needs a clean cloth cover and a flat box so it does not crease. Good packing costs a little more but saves returns and bad reviews.
Honest photos and sizes
Show the real colour of each mekhela chador in daylight. Give the length and width in the description. For tea, show the leaf before and after brewing. Buyers far away trust what they can see clearly.
Setup by call
Send your product list and photos; we build the store with you over a phone call with screen share and show you how to update stock. To answer buyers on one number, see the WhatsApp Business API in Dispur.
What it costs
Starter is a one-time ₹4,990. No monthly fee and no commission on sales. Pro and Elite add Shiprocket, partial COD and matching-item suggestions.
See ecommerce websites for handicraft sellers and ecommerce website development in Guwahati.
Plans & Pricing
Hosting (~₹500–800/month) and a domain (~₹800/year) are paid directly to those providers. No markup, no per-order commission.
Complete store, Razorpay + COD, GST invoicing, admin panel.
Adds Shiprocket, Partial COD, abandoned cart, Meta Pixel, reviews.
Adds Meta CAPI, WhatsApp automation, advanced analytics, multi-store admin.
Frequently Asked Questions
Can customers subscribe to monthly tea deliveries?
Does Muga silk have a GI tag?
How long does delivery from Assam take?
Can weaver groups run one store?
Can I sell to Assamese families in other cities?
How much is an ecommerce website in Dispur?
Ready to start selling online in Dispur?
Tell us what you sell — we'll show you exactly what your store will look like before you pay anything.