Leather exporters and buyers far away
Leather and saddlery buyers in other countries expect fast updates: samples sent, production started, quality check done, shipment ready. Most of that now happens on WhatsApp rather than email.
On the API, the buyer always messages the company number. Your merchandiser, production head and shipping clerk all see the same chat. Photos of samples and finished lots sit in one thread with dates.
An away message with your working hours helps buyers in other time zones, and the Growth bot can answer fixed questions like minimum order and lead time overnight.
Source: Ministry of MSME via PIB, February 2026.
Traders and the morning rate list
In Naya Ganj, Generalganj and Collectorganj, traders send rate lists every morning to retailers across the state. On a phone that means forwarding to lists that only reach people who saved the number.
On the API, one campaign reaches every retailer who opted in, from your business name. The report shows who opened it, and your staff take orders from the replies in a shared inbox.
Source: NPCI monthly data, reported August 2026.
Payment reminders with a UPI link do the first round of collection, so staff spend less time on the phone chasing dues.
Factories in Panki and Dada Nagar
Kanpur's factories — plastics, chemicals, food products, engineering — sell through dealers across north India. Price changes, new products and dispatch details are the messages that matter most.
Keep dealers in lists by region and product. Send price changes to everyone at once so no dealer is surprised. On Pro, billing software sends dispatch details automatically when an invoice is made.
Hindi templates, written the way your buyers talk
Most retailers and dealers here read Hindi. Keep your rate list, reminder and dispatch templates in Hindi, and English for export buyers and corporate customers.
Write the way your counter speaks, not like a government notice. A message that sounds natural gets read and answered.
One number that stays with the business
In many Kanpur firms, the most important customers talk to one sales person's phone. When that person leaves, the customers go too.
With a business number, conversations belong to the company. Staff log in from a browser, chats are assigned and closed, and the history stays even when people change.
Samples, approvals and fewer surprises
For export orders, the sample stage causes most delays. A buyer waits for photos, asks for a change, and waits again.
Send sample photos and short videos from the media library as soon as they are ready, with a clear question: "Approve, or which change?" Keep every version in the same chat so nobody works from an old photo.
When the buyer approves in writing, production starts with a clear record. At shipping, send the final photos of packed goods with the carton count. That one message prevents many disputes after arrival.
For domestic trade, the same idea works with retailers: a photo of the new stock and the rate, before they visit the market. Buyers who see it first order first.
What the platform does not do
It does not handle export documents, customs or shipping bookings. It does not keep ledgers or connect to Tally out of the box; a developer can connect your software through the API on Pro. There is no catalogue or payment inside WhatsApp, and the bot follows rules rather than AI.
Messages go only to people who opted in, and Meta's messaging tiers apply to every business.
Plans, and setup from Indore
₹790 Starter, ₹990 Growth, ₹1,290 Pro — monthly, no setup fee. Traders usually take Growth for retailer lists; exporters and factories connecting software take Pro. See the plans page.
We set up Kanpur accounts over a call. See also WhatsApp for distributors and ecommerce website development in Kanpur.
Plans & Pricing
Billed monthly. No setup fee, no minimum term — upgrade, downgrade or stop any time.
For small businesses starting with WhatsApp broadcasts and a shared inbox.
For growing teams that need automation, agent handoff and lists.
Everything unlocked — API, webhooks, flows and large media for scale.
Frequently Asked Questions
How do Kanpur leather exporters use the WhatsApp Business API?
Can Naya Ganj traders send rate lists to all retailers?
Can templates be in Hindi?
Does it handle export paperwork?
Ready to put your business on the WhatsApp API in Kanpur?
Message us with what you send today — broadcasts, order updates, support replies — and we will tell you which plan fits before you pay anything.